> For the complete documentation index, see [llms.txt](https://botmoney-eth.gitbook.io/botmoney-whitepaper/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://botmoney-eth.gitbook.io/botmoney-whitepaper/bot-ecosystem/marketing-plan.md).

# Marketing Plan

**Marketing Strategy:** Botmoney's marketing strategy involves:

Online and offline advertising and promotion campaigns; Participation in financial and technology industry events and conferences; Creation of educational and informative content to attract and engage users; Establishment of strategic partnerships with brokers and other financial service providers; Affiliate program to incentivize platform promotion and recommendation.